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LOL Burger Bar Teams Up with Rapper Tracy T to Launch the “Lemon Pepper Wet Burger” —The collab we all never knew we needed.

  • LOL Burger Bar
  • Jul 25
  • 2 min read
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Atlanta, GA — July 26, 2025 — LOL Burger Bar, Atlanta’s fast-rising gourmet burger brand known for bold flavors and culture-forward collaborations, has officially announced its latest artist collab: the Lemon Pepper Wet Burger, created in partnership with Atlanta rapper Tracy T.


Inspired by ATL’s signature flavor and the relentless energy of Tracy T’s music, the Lemon Pepper Wet Burger features a lemon pepper seasoned 5 oz grade A beef patty topped with melted white American cheese, bacon & fresh toppings all stacked on a toasted potato bun and a side of crispy lemon pepper-seasoned fries. The burger is served in exclusive Tracy T x LOL Burger Bar branded packaging with a QR code leading to prizes, music, and more.


“This collab is bigger than just a burger,” says Cassidy Jones, Founder & CEO of LOL Burger Bar. “Tracy brought his full creative energy to the kitchen. From the name to the flavor to the custom packaging—we built this for the city. For the culture. For the grind.”

Tracy T, known for his Atlanta roots and gritty lyrical style, added:


“This ain’t no regular collab. We really cooked this one up—just like I do in the studio. It’s pressure. The Lemon Pepper Wet Burger goes crazy.”

The Lemon Pepper Wet Burger is part of LOL Burger Bar’s “Taste the Grind” campaign, spotlighting collaboration, creativity, and the hustle behind the flavor. Fans can catch exclusive behind-the-scenes footage, content drops, and campaign videos by following LOL Burger Bar on social media.



Launch Details:


  • Available August 4th 2025 at all LOL Burger Bar locations (while supplies last)

  • Limited Time Only

  • Follow @lolburgerbar for exclusive updates and behind-the-scenes content




About LOL Burger Bar:


Founded by entrepreneur and rising culinary voice Cassidy Jones, LOL Burger Bar is flipping the script on what a burger brand can be—infusing pop culture, local flavor, and high-energy vibes into every bite. With multiple locations across Atlanta, LOL Burger Bar has become a go-to destination for those who Live Out Loud.



Press & Media Contact:

Cassidy Jones


 
 
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